Sales Analysis & Performance Management

Sales Analysis & Performance Module provides detailed analysis of realized sales and comparison with targets and helps businesses create more efficient sales strategies by measuring the performance of the field team.

With Key Performance Indicator (KPI) based analysis methods, the success of sales teams is evaluated with objective criteria. This module allows businesses to optimize their sales processes by analyzing regional sales trends, product-based performances and the effectiveness of field teams.

By following sales trends, it takes into account seasonal fluctuations, campaign effects and market changes. Regional & brigade based performance analysis determines which regions and which products perform better, allowing sales management to make data-driven decisions.

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Sales Analysis
Sales Analysis & Performance Module
It analyzes sales data, takes past trends as a basis and makes future forecasts. It maximizes the performance of sales teams by optimizing regional and product-based target distribution.
Trend Analysis
Regional Sales Analysis
Performance Analysis
Performance Management
Sales Tracking
Trend Analysis

Sales Trend Analysis & Target Comparisons

The effectiveness of sales strategies is evaluated using past sales data and trend analysis. It helps optimize sales strategies by determining the differences between targeted and actual sales. More accurate results are obtained by analyzing seasonal fluctuations, campaign effects and market changes. By examining sales trends, businesses can predict which products are in higher demand during which periods.

Features

  •   Analyzes Past Sales Trends
  •   Compares Target & Actual Sales
  •   Evaluates Seasonal Effects
  •   Adapts to Market Changes
  •   Updates Sales Strategies
  •   Measures Campaign Effects

 

Analyzes past sales trends
The system identifies trends by examining past sales data in detail. Sales figures from previous years are compared to analyze seasonal trends and changes in customer behavior.

Compares target & actual sales
Differences between targeted and actual sales are calculated automatically. Actual sales are compared with planned targets and strategic improvement suggestions are presented.

Evaluates seasonal effects
The effect of seasonal fluctuations on sales is analyzed. More realistic estimates are created by taking into account factors such as holiday periods, weather conditions and seasonal consumer habits.

Provides compatibility with market changes
Sales trends are constantly updated depending on market changes. Businesses' strategic plans are reshaped by taking into account competition, customer demands and sectoral variables.

Updates sales strategies
. Sales targets are revised by making strategic decisions in light of past sales data and target analyses. Businesses adapt to market dynamics more quickly with data-based analyses.

Measures campaign effects
The most effective marketing methods are determined by evaluating the impact of previous campaigns on sales. Future strategies are created by analyzing the impact of campaigns on customer behavior.

Regional Sales Analysis

Regional & Brig Based Sales Performance

It provides detailed tracking of sales performance in different regions and sales units. Regional sales data is used to revise the targets of field teams and to focus on the most productive regions.

Features

  •   Measures Regional Sales Trends
  •   Identifies Sales Differences
  •   Makes Regional Target Revisions
  •   Provides Data with Sales Maps
  •   Provides Region Based Reward System
  •   Makes Sales Comparison Based on Brig & Product

 

Measures regional sales trends
Sales trends are determined by comparing sales made in different regions. In this way, businesses can see the regions with the highest potential more clearly.

Identifies sales differences and
identifies which regions are underperforming by analyzing sales volumes and success rates in each region.

Revises regional targets.
Targets are revised according to regional sales analysis and more achievable, realistic targets are determined.

It presents data with sales maps.
It visualizes data and displays region-based sales performances in detail on maps.

Provides a region-based reward system
. The motivation of field teams is increased by creating bonus and reward systems according to regional success rates.

It makes sales comparisons based on blocks and products.
It analyzes the sales performances based on blocks and determines which products are more successful in which regions.

Performance Analysis

Agent Performance Analysis & Ratings

It analyzes the sales performance of each representative in detail and reports the evaluation results with a scoring system. Data such as how well representatives achieve their goals and which products they are more successful in are analyzed to measure individual performance. This process works in integration with bonus and reward systems and increases the motivation of sales teams.

Features

  •   Analyzes Individual Sales Performance
  •   Evaluates Product Based Success Rates
  •   Measures Performance with a Scoring System
  •   Reports Target Achievement Rates
  •   Identifies Underperforming Districts and Representatives
  •   Works Integrated with Reward & Bonus Mechanism

 

Analyzes individual sales performance
The sales performance of each representative is tracked by the system on a regional and product basis. The products the representative sells to which customers and for how much are analyzed in detail.

Evaluates product-based success rates.
The product-based performance of each representative is monitored to determine which products they are more successful in. The areas in which sales representatives specialize and the products in which they show low performance are analyzed.

It measures performance with a scoring system
. Representative performance is measured with a scoring system in line with the KPIs determined in the system. Scores are calculated according to the rate of reaching sales targets, customer acquisition and sales trends.

Reports target realization rates
Detailed reports are provided on how close sales representatives are to the targeted sales figures. Target realization percentages can be viewed instantly.

Identifies low-performing regions and representatives
By identifying representatives with low performance within the sales teams, improvement and training processes can be initiated. Regional analyses evaluate which representatives are more successful in which regions.

Works integrated with the reward & bonus mechanism
. Bonus and reward mechanisms are activated for representatives according to their success rates. Motivation is increased by creating incentive systems for representatives who exceed sales targets.

Performance Management

Sales KPI Management & Reward System

This component evaluates the performance of the sales team based on objective metrics and monitors how well sales targets are achieved in line with the determined KPIs. Supporting bonus calculations based on success rates, this structure includes incentive mechanisms to increase the motivation of the sales team.

Features

  •   Performs KPI-Based Performance Measurement
  •   Provides Regional & Product Based Success Rate Tracking
  •   Bonus Calculations Based on Realized Sales
  •   Offers Additional Incentives Based on Target Exceeding
  •   Determines Reward Policies for Sales Representatives
  •   Automatically Reports Premiums

 

Performs KPI-based performance measurement.
The success of sales teams is measured through KPIs determined according to sales volume, customer acquisition, target realization rate and sales trends.

Provides regional & product based success rate tracking
Success rates are calculated according to the regional and product based performance of each sales representative. High and low performance areas are determined and a fair evaluation is ensured among the teams.

Bonus calculations are made according to the sales realized
. Bonus calculations are made according to the sales performance of the representatives. When the target is exceeded, extra bonus awards come into play.

Provides additional incentives based on exceeding targets.
In case the specified targets are exceeded, additional incentives are provided to increase the motivation of the sales teams. Bonus payments are calculated automatically at the specified rates.

Determines reward policies for sales representatives.
Sustainability of performance is ensured by determining reward and incentive systems for sales teams. Special awards can be presented to the best performing representatives.

Provides automatic premium reporting.
Premium and reward systems are automatically reported, facilitating detailed analysis and auditing processes.

Sales Tracking

Detailed Tracking of Realized Sales

It provides detailed reporting of sales data. Detailed reports are created based on product, region and representative, and analyses are made such as which products are sold more in which regions or which representative is more successful. This process contributes to the revision of sales targets and the making of strategic decisions.

Features

  •   Monitors Instant Sales Data
  •   Tracks Product Based Sales Performance
  •   Makes Realized Sales & Target Comparison
  •   Analyzes Regional Sales Distribution
  •   Provides Real-Time Reporting and Visualization
  •   Updates Target Based on Sales Trends

 

Tracks instant sales data.
Realized sales are tracked instantly and the performance of field teams is constantly updated.

Tracks product-based sales performance
. Strategic decisions are made for stock and production planning by analyzing which products are in higher demand in which regions.

Compares actual sales & targets.
Sales data is compared with the determined targets, deviations are detected and action plans are created.

Analyzes regional sales distribution.
Analyzes sales in different regions and reveals regional growth opportunities.

Provides real-time reporting and visualization
Sales data is visualized with graphs and reports, enabling management to make faster and more effective decisions.

Updates targets according to sales trends.
Future targets are dynamically revised by analyzing actual sales.